Concierge Care vs. Direct Primary Care:

What’s the Difference and Why DPC Is the Smarter Choice for Families

When it comes to primary care, many people are confused by the options. You may have heard terms like Concierge Medicine and Direct Primary Care (DPC) used interchangeably. But while they may sound similar, they are very different models of care—especially when it comes to cost, access, and who they’re really for.

If you’ve assumed DPC is just “concierge care by another name,” let’s set the record straight.

Not Just for the Wealthy: DPC Was Built for Everyday Families

Concierge care has often catered to the wealthy, with price tags to match—think $2,000+ annual fees on top of regular insurance costs.

At Roots Health DPC, we’ve taken a completely different approach: make high-quality, personalized primary care available and affordable for working families—whether you’re insured, underinsured, or not insured at all.

And it starts at prices that might surprise you:

  • Children: $36/month
  • Adults: $78/month

No copays. No surprise bills. No middlemen.

 

So What’s the Difference? Let’s Break It Down:

Here’s a quick look at how Direct Primary Care (DPC) stacks up against Concierge Medicine:

Feature

Direct Primary Care (DPC)

Concierge Care

Monthly Fee

Low and affordable ($36–$78)

High annual retainer ($2,000+)

Insurance Required

❌ No

✅ Yes

Copays or Deductibles

❌ None

✅ Often required

Visit Time with Doctor

30–60 minutes

30–60 minutes

Same/Next-Day Appointments

✅Yes ✅Yes

Direct Doctor Messaging/Access

✅Yes

✅Yes

Focus

Affordability + Access

Luxury + Convenience

Ideal For

Families, individuals, small business employees

Wealthy executives

Why Roots Health DPC Just Makes More Sense

  1. Predictable monthly pricing for your whole family
  2. Direct access to your physician via call, text, or video
  3. Unlimited visits, longer appointment times, and no rushed care
  4. Chronic care management without added costs
  5. Same-day appointments when your child wakes up with a fever

You shouldn’t need a platinum credit card to get platinum-level care. And with Roots Health DPC, you don’t.

Still Think DPC Sounds “Too Good to Be True”?

We get it—when something offers this much value, people assume there’s a catch. But this is healthcare reimagined: no gimmicks, no hidden fees, just smarter care designed to help your family thrive.

It’s time to stop settling for overbooked doctors and overpriced insurance plans. Experience a model that works for you—not against you.

Simplify your family’s healthcare—without the stress.